Gonzalo was born in Argentina. At the age of 18, he received a scholarship to study in the US. Upon completing his MBA, he moved to South Florida to jump start the marketing department at a dental center, time during which he doubled their sales.
Soon after, Gonzalo started working as a consultant and digital marketer and helped companies in the hospitality, beauty/wellness and manufacturing industries.
In 2014, he started a lifelong dream of completing a PhD and started teaching business and marketing. He was later awarded a fellowship at Columbia University.
In 2017, Gonzalo partnered with Onmarc, a leading digital marketing agency, to provide a more holistic approach to digital marketing and strategy. He specialized in e-commerce, branding and SEO in the jewelry, non-profit and IT industries.
Gonzalo founded Olmedo Marketing in 2020 with the goal of helping business owners and entrepreneurs use digital marketing to realize their goals and increase their sales.
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MARKETING CONSULTING FAQ
My initial 30-minute consultation is FREE. Following that initial meeting, we’d put together a package that works with your goals and your budget. Note that none of our services require long-term contracts.
A marketing consultant helps you design and implement a marketing strategy. He or she helps you define your message, offer the right resources and tools, and provide focus and accountability to the business.
The main differentiator is our ‘big picture’ approach. Each business is unique and requires custom-made strategies to appeal to their target audience. Our goal is to help consumer-centric brands consistently improve their standing and recognition in their vertical.
It depends on the service. For example, a PPC (Pay-per-click) campaign can provide leads within a few weeks, whereas SEO campaigns can take months to see results. As a rule of thumb, you should allow at least 3 months for a marketing campaign to produce results.
I have helped businesses in various industries including healthcare, hospitality, technology, finance, consumer products (jewelry and food), and more. I’m located in NYC but work with clients across the US and internationally.